Agile product management as a catalyst for technological innovation

Oseremi Onesi-Ozigagun 1, *, Yinka James Ololade 2, Nsisong Louis Eyo-Udo 3 and Damilola Oluwaseun Ogundipe 4

1 Product Manager, Region of Peel, Canada.
2 Independent Researcher, Addison, Texas, USA.
3 Ulster University, United Kingdom.
4 Slalom Consulting Inc, Vancouver, British Columbia, Canada.
 
Review
International Journal of Scientific Research Updates, 2024, 07(02), 009–023​.
Article DOI: 10.53430/ijsru.2024.7.2.0033
Publication history: 
Received on 26 February 2024; revised on 05 April 2024; accepted on 08 April 2024
 
Abstract: 
Agile Product Management (APM) has emerged as a critical driver of technological innovation, enabling organizations to rapidly adapt to changing market dynamics and customer needs. This abstract explores the key principles of APM and its role in fostering innovation in today's fast-paced business environment. At its core, APM is a collaborative, iterative approach to product development that emphasizes flexibility, customer feedback, and continuous improvement. By breaking down complex projects into manageable tasks and delivering value incrementally, APM enables teams to respond quickly to market feedback and evolving requirements. One of the key features of APM is its emphasis on customer collaboration. By involving customers early and often in the development process, organizations can ensure that their products meet customer needs and expectations. This customer-centric approach not only drives innovation but also helps organizations stay ahead of the competition. Another important aspect of APM is its focus on cross-functional teams. By bringing together individuals with diverse skills and backgrounds, APM fosters a culture of creativity and innovation. Cross-functional teams are able to quickly experiment with new ideas, iterate on designs, and deliver high-quality products to market faster. In addition to fostering innovation, APM also helps organizations manage risk more effectively. By breaking projects down into smaller, more manageable pieces, organizations can identify and address potential issues early in the development process, reducing the likelihood of costly delays or failures. Overall, APM has emerged as a powerful catalyst for technological innovation. By embracing the principles of flexibility, customer collaboration, and continuous improvement, organizations can not only drive innovation but also stay ahead of the competition in today's rapidly evolving business landscape.

 

Keywords: 
Agile; Product; Management; Catalyst; Technological Innovation
 
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